Northern Bloc ice cream appoints Howarths

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Northern Bloc ice cream appoints Howarths

Ice cream brand Northern Bloc has appointed employment law and HR consultancy Howarths as it continues its rapid growth trajectory.

The Leeds-based manufacturer, which produces vegan and dairy products, was founded by Dirk Mischendahl and Josh Lee in 2014 has listings in major retailers including Ocado, Co-op, Waitrose and Morrisons and employs around 25 staff.

In January, it secured seven-figure funding from Moebus Equity Partners to help build on the growing popularity of its vegan ice cream.

Gavin Howarth, managing director at Howarths, said: “Northern Bloc is a breakthrough Leeds brand that has enjoyed exceptional growth since it was founded in 2014. It’s a company that has ambitious plans to grow even further, driven by the increasing popularity of plant-based food.

“With growth comes an ever-increasing workforce and more complex employment law challenges, plus a team of people whose skills and knowledge are key to driving performance across the business.

“We are delighted to be able to support Norther Bloc with easily accessible expert HR and employment law advice delivered with a personalised, no-nonsense approach, while balancing commerciality with compliance to help the business achieve greater success through its people.

Dirk Mischendahl, co-founder at Northern Bloc, said: “We have known Gavin and Howarths for some time, and chose to work with them because the team offers a personalised and bespoke service that also delivers the level of detail and expert know how that we need to confidently navigate the HR and employment law landscape as Northern Bloc continues its growth journey.”

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